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Eating Your Own Dogfood - Why IndigoTea is Using MojoPortal

Welcome to the newly updated IndigoTea.com! There's a lot to see in this updated edition, but first, let us explain the reason for the update.

 

"Eating your own dog food, also called dogfooding, is when a company (usually, a software company) uses the products that it makes...For example, Microsoft and Google emphasize the internal use of their own software products. The idea behind "eating your own dog food" is that if you expect customers to buy your products, you should also be willing to use them" ~ WikiPedia

 

Now that you've got an explanation for where the really weird phrase comes from (if you're really interested, check out the complete Wikipedia article), let's talk a bit more about why IndigoTea is now using MojoPortal for our primary site.

  1. It's easy. Using MojoPortal makes it a lot easier to run a small business website.  It's as easy to update content as it is to log in and check your e-mail.  Built-in social media integration to Twitter and Facebook, as well as other social media sharing outlets, makes it easier for your site visitors to share information of interest from your website to their friends, family and colleagues.
  2. It's fast.  No more uploading HTML files every time an article needs to be updated, or we want to extend a special offer to our clients.  With custom CSS formatting, we can focus on the message, and not worry about the formatting.
  3. Control.  With built-in rights, roles, and workflow management, assigning precise responsibility for content for internal and external contributors makes controlling the web content a simple matter.
  4. Power.  With a wide range of built-in and third-party plugins, it's easy to provide extended functionality exactly where it's needed.
  5. Why should our clients have all the fun?  MojoPortal is the CMS solution of choice for our clients; as a small business ourselves, it makes sense to use the same product we recommend for you!
05-09-2011 Categories: mojoportal
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Carole Bennett writes articles as a mojoPortal and nopCommerce Community Expert for the Web Hosting Design and Tutorials Blog  at Arvixe.com, and is also a regular contributing author for The Work At Home Woman.

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If you're interested in being a guest blogger here, or would like to invite Carole to be a guest blogger, submit a request via our Contact page!

 

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